FL Partners has advised the digital agency Peytz & Co on its sale to Belgian iO, which now enters the Danish market and strengthens its Nordic position within end-to-end digital transformation.

Peytz & Co is a prominent digital agency delivering full-stack development of digital solutions combined with creative services and hosting. With 20+ years in the industry, the company is the largest independent open-source agency in Denmark, whose employees master customer-specific development in more than 15 different open-source systems. Peytz & Co joins the new constellation with a turnover of around 80 MDKK and approximately 100 employees at their offices in Copenhagen, Aarhus, Sønderborg, Moldova, and Bulgaria.

iO is a European end-to-end digital service group with 2.000 employees in Belgium, the Netherlands, Sweden, and Bulgaria. The company has recently acquired several specialized brands to combine internal expertise in strategy, development, marketing, and technology. With Waterland as co-owner of the company since 2018, iO has invested in an ambitious growth plan supported by a strong buy & build strategy, both nationally and internationally.

The transaction stems from Peytz & Co’s desire to become part of a larger European group that makes it possible to maintain the core business and simultaneously offer more services. Through the acquisition, iO acquires an attractive platform in the Danish market, which will be at the forefront of realizing several new growth opportunities.

Industry
Digital agency
CEO
Laust Jørgensen
Chairman of the board
Christian Peytz
Revenue
80 MDKK
Employees
100
Website
peytz.dk

80

Revenue in MDKK

11

EBITDA in MDKK

100

Employees